Recently we've featured an important video from TopSpin's CEO talking about how important for an artist is the knowledge you can gather about your fans. We believe in that wholeheartedly, which is why we're very excited to launch our new reporting portal!
The new reporting portal provides you insight into the critical aspects of your activity on your Mobile Fan Club with your fans. For example, how Mobile Fan Club grows over time, where are my fans located, what's their age or gender, which pages or content my fans visit more, transactions reporting and much more.
We collect that data when your fans visit your mobile website, and the more specific data as they go to your exclusive content page and leave their details.
Using the new reporting tool you can make important decisions like:
- Planning your tour based on where most of your fans are
- Uploading (and selling) content and merch based on what sells best etc.
- Blast your fans about new shows based on where they are and what day they like to receive the blast
- You could tell fans to find other fans in the same area
- Track the impact of your promotion efforts by how many new fans you get
- Determine if different merchandise sells better in different fan locations, gender and age
We encourage you to visit your new reporting portal, learn more about your fans on your Mobile Fan Club and make clever decisions with that knowledge!
As always, if you have any suggestions or comments, we'd like to hear from you!
Where are my fans located?
Hi all,
